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Toggle Tax: how to reclaim your focus

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If your day feels busy but you're still missing targets, you're likely paying the hidden mental cost of chronic context switching. Drawing on research from Harvard, Stanford and University of California, this new episode of the Effective Challenge Podcast exposes this invisible enemy of productivity.



The data is alarming: knowledge workers lose four hours every week (roughly five working weeks per year) simply reorienting themselves after switching applications. This isn't just a time drain; it increases cortisol levels and contributes directly to fatigue, stress levels and a rising proportion of the the UK workforce suffering from burnout symptoms. 



In short, Multitasking is a myth—it's just inefficient switching.



In this episode, we don't just identify the problem; we explore solutions. Learn our four actionable strategies to implement a Toggle-Tax-Free Zone immediately. 



Tune in and reclaim your time, focus, and energy.



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